The Cost of Failure for Product Teams

The Cost of Failure for Product Teams

In Episode 2 we welcome Joshua Butts, a seasoned product designer, with over nine years of experience in designing native mobile apps and desktop products.

Joshua provides valuable insights into the nuances of failure, the importance of managing expectations, and the practicalities of working in product design. His experiences underscore the complexity of balancing professional demands with personal well-being and the critical role of clear communication and collaboration in achieving success.

Episode Details:

(0:00) - Introduction

(1:02) - Hidden cost of failure

(3:00) - Failure is a privilege

(5:05) - Idealistic advice 

(9:17) - The difference between high and low-cost failure

(11:40) - The solo stove example

(14:50) - Misaligned expectations are a recipe for failure

(18:03) - The importance of working sessions

(20:33) - Experimentation can be a double-edged sword

(28:30) - Evaluating risks and A/B testing

(30:01) - Functionality over aesthetic

(32:30) - MVPs are a trigger word for Josh

(36:40) - Phase 2 of MVPs never happen

(37:45) - Building for the sake of building is a waste of time

(40:06) - Wrap Up - Lessons learned